We have been talking about industrial 4.0 for some time now. IoT, robotics, and AI technologies are being developed to usher us into the next industrial revolution. The pandemic just expedited that transition time. We have already entered the era of Industry 4.0., where digitization is the kernel of industrial processes.
Industry 4.0 is built on tech pillars, including Immersive Technologies such as AR, VR, and Simulations, Autonomous Technologies such as Robotics, Industrial Internet of Things (IIoT), Predictive Maintenance, and Additive Manufacturing (3D printing). The by-product of all these technologies working in tandem is Big Data which again leads to data analysis, data security and protection, and cybersecurity requirements.
The bottom line here is that this is a gamut of technologies, each hinged on the other, and massively beneficial for the entire IT industry and system integrator companies, especially those in the IoT segment, in terms of business opportunities.
Today, cloud, immersive technologies, and cyber security spaces are getting traction in the strategic information system (SIS) industry. But this cannot be said for the IIoT yet, even though IoT-based automation is the fundamental aspect of Industry 4.0. The IIoT enables industries and companies to improve their operational efficiency and dependability by focusing on machine-to-machine (M2M) connectivity, big data, and machine learning.
At the same, this also gives us, in the channel business, the golden opportunity to pioneer the offerings in IIoT, as industries across manufacturing, production, healthcare, critical infrastructure, and others are increasingly seeking unprecedented flexibility, automation, speed and efficiency in their operations.
Teach First, Sell Later
Our channel fraternity is constantly looking for newer technologies, growth opportunities, and strategies. However, before we attempt to sell, we must first educate our buyers about the values that IIoT brings to their business. The practice of helping our prospects become well-informed clients is what thought leadership is all about. Also, customers desire to be adequately informed while making decisions. Hence, as value-added resellers and solution providers, we must use our knowledge to inform the market, and demonstrate credibility to our buyers.
At TechnoBind, we are very excited to be entering the IIoT market. As the first step towards this direction, we have formed our first alliance with TeamViewer, who is in the field of IoT, particularly in augmented reality. Simultaneously our security service partners are focused on the operational technology (OT), particularly the OT security sector, which falls under the cybersecurity umbrella. Topping it off, our cloud business section is just getting started – stay tuned for more information in the coming days.
The future is exciting, which gives us confidence that the ambitious growth targets we set for ourselves this year have a solid foundation that is only growing stronger as we broaden our thoughts on how to be relevant to our customers.
Also, we are happy to share that we are restarting our monthly blogs, which have been in a halt for some time. Looking forward to sharing more insights.
By
Prashanth GJ
CEO at TechnoBind
India's leading Value Added Distributor focusing on Data Management, Protection, Security & Storage.